Under his spell - fans flock for last Harry Potter tome

The interior of the Laguna Boulevard Borders store was crowded with enthusiastic Potter fans who came dressed for the occassion. Photo by Rebecca Maston, Citizen staff photographer.



Sarah Kyo
Citizen College Intern

“10! 9! 8! 7! 6! 5! 4! 3! 2! 1!,” fans yelled out as the witching hour neared on July 20.
At the stroke of midnight, July 21, cheers erupted throughout the Borders store in Elk Grove.
No, this wasn’t a countdown for a new year. Instead, it was a welcome for the newest addition to J.K. Rowling’s best-selling series, "Harry Potter and the Deathly Hallows."
Since this seventh volume marks the end of the boy wizard saga, prior to the event, Borders General Manager Doug Thompson said he expected a larger turnout than what the store witnessed during the release of the previous book. On Friday evening, the store was packed full of people, waiting and anticipating late into the night for the book. Hundreds of people, many wearing Harry Potter-related outfits, had flocked to the store’s Grand Hallows Ball.
Among the activities at the event included the Harry Potter Spelling Bee, in which contestants took turns spelling words from Harry Potter books. To start off the game, a contestant spelled the last name of Harry’s close female friend, Hermione.
“G-R-A-N-G-E-R,” said the contestant.
“Does anyone know if that was correct?” asked Andy Harr, the master of ceremonies.
“Yes!” shouted the crowd.
“Indeed, that was correct!” exclaimed Harr, who wore a cloak and bushy wig.
Later during the bee, Harr. who was standing on a tall ladder that acted as a platform, almost stumbled when climbing down to give a contestant a consolation prize.
“Don’t worry kids,” Harr said. “It’s just magic.”
After six rounds, April Adalim, 15, won the spelling bee, earning a free pen and the first volume from the Pendragon Series. The winning word was “serpensortia,” a spell that causes a large serpent to come from the end of a wand.
Wearing a black robe over her Loretto High School uniform and a red-and-gold scarf, Adalim said she came to her first midnight release celebration because it was the last Harry Potter book.
“I hope that the last book won’t be a disappointment, and it’ll tie-up loose ends,” said Adalim, who had also drawn a lightening bolt-scar on her forehead with a pen and poked out the lenses of her sister’s old glasses in order to resemble Harry.
Another event at the Grand Hallows Ball was the costume contest. Melissa Forsberg, a student from Cosumnes River College, was crowned the queen of the ball in her red-and-white, off-shoulder ball gown. She was dressed as the fat lady from the portrait that hangs outside of the Gryffindor common area.
“She always dresses good,” said Forsberg, who had used her high school senior ball dress for the costume and had some red flowers painted across her face.
However, Harr said his favorite activity was the Great Snape Debate in which people took turn speaking into a microphone, expressing their opinion regarding the loyalties of the character, Severus Snape. Customers could visually show-off their position by wearing a purple sticker with the words “Snape is loyal,” or an orange sticker with the words “Snape will betray.”
“Everyone was really animated,” Harr said on Sunday afternoon.
Harr, who is also the merchandising supervisor at Borders, talked about how passionate people were about the topic and that the amount of people who wanted to participate could have possibly delayed the midnight release of the book.
Ever since the first book was published a decade ago, the series has sold 325 million copies worldwide, according to CNN.
Customers who had preordered the seventh Harry Potter book by July 13 from Borders picked up a certain colored wristband starting at 9 a.m. on Friday. The first block of people who could line up to purchase their books had orange wristbands. The line for the orange wristbands started at the registers and snaked towards the back of the store.
The next group would have silver wristbands, then blue, green and pink. The people who did not preorder the book were in the final group with purple wristbands.
However, Deborah Midas won a raffle, allowing her to move to the front of the line and become the first person to purchase Harry Potter and the Deathly Hollows from this location.
“I couldn’t believe it,” Midas said. “I never win anything. I looked at the number twice, and I kept shouting.”
Midas, who had preordered the book in December, had picked up a pink wristband at around 10:30 p.m. That color bracelet would have put her in the second-to-the-last group.
However, even Dumbledore couldn’t receive his book in a timely fashion. That is, Owen Mosburg, the male costume contest winner who dressed as the Hogwarts headmaster, had a purple wristband around his wrist.
Mosburg, who wore a beard, a pointy hat and robe, hadn’t pre-ordered his book nor planned on attending the event initially. He heard the youth group from his church, United Methodist Church, was going to be in attendance.
“I think it’s great that Elk Grove came together,” Mosburg said. “There’s a lot of people interested in Harry Potter.”
After midnight, there were still people waiting outside of the store to get a wristband. At around 12:30 a.m., the line stretched towards the Crazy Sushi restaurant.
Harr said the final customer left at around 3:30 a.m., and overall, about 80 percent of the store’s Deathly Hallows inventory had been unloaded during the weekend.
As of Sunday afternoon, though, Harr said he hadn’t had a chance to read the book, though he looked forward to it.
Harr said, “Just hopefully—hopefully—nobody spoils the end.”